ALBUM THROWBACK: BETTY WHO | BETTY
Australian singer and songwriter Betty Who's third studio album "Betty" was released on February 15, 2019. She has been a rising talent for quite some time now, with two previous albums and a recent tour with Panic! At The Disco. Much of the album has an upbeat and carefree sound that leans heavily on synth-pop, R&B, and electronica. The production is polished but stills allow for Who to shine through vocally and lyrically.
A fantastic record from front to back, the second half feels much more immediate than the first, with a varied style between the tracks. The album's first single, “Ignore Me,” is a kiss-off to an ex that’s trying to crawl their way back into her life, trying to shake off someone with power over her on “Whisper,” taking cues from NSYNC-inspired eleventh track “The One.” Her approach is most effectively represented on tracks such as “Old Me” and “Do With It,” showcasing notable exuberance in her performances. The album carries a strong sense of urgency and pacing and sustains its momentum with style and flair.
Overall, "Betty" is an enormously fun pop album that is a strong showcase of Who’s star power, potential, and honest yet electric sound. Who songs represent timeless pop classics that many millennials and Generation Z babies grew up listening to. There’s something undoubtedly different about Who’s music than her pop competition.