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  • Muzik First


Salem Ilese has a thing for brands. Following the massive TikTok and Spotify success of her July 2020 single “Mad At Disney,” the musician released a slew of singles with brand references, including “Ben & Jerry,” “Hey Siri,” “Mad At Disney,” and “Coke & Mentos,” as well as the new song “Jake From State Farm.” Now she has released her EP titled "Unsponsored Content," in which Ilese says she didn’t purposely set out to create an album solely about brands, but she’s happily leaning into the aesthetic. “I'm a very observational writer. I feel like I pull from reality and put that in my music," she says. The 21-year-old pop artist has been preparing for this moment her entire life. Placed in music lessons from an early age, she attributes her musicality to legendary writer Bonnie Hayes, her first songwriting teacher. She is credited for writing songs for Cher, Bonnie Raitt, David Crosby, Bette Midler, etc. Salem Ilese caught the eye of 10K Projects/Homemade Projects and signed a record deal. Shortly after, her breakout hit “Mad At Disney” gained viral momentum with over 208M Spotify streams and the creation of around 3.2M TikTok videos. From there, she went on to release “Coke & Mentos” in November of 2020, which was followed by the release of her EP "(L)onely Child." Beyond her music, Salem also collaborated with Alan Walker, Jamie Miller, Surfaces, and more, while also co-writing songs including TXT’s “Anti-Romantic” and Bella Poarch’s 2021 hit “Build A Bitch.”

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